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isa was set up in Australia by 2
graduates who emigrated from the UK. The first
Experience was held in Sydney in Dec 2000. 82 people
attended, 31 of them were assistants who paid their
own expenses and traveled from the UK, USA, Sweden
and France to get the Experience underway.
Since that first Experience,
Australian graduates have joined the assisting team
to create more seminars. There is now a thriving isa
community in Australia with a regular programme of
events.
The first isa Experience took place
in Florida in 1976, written and delivered by its
founder, Ole Larsen. He didn't want it to become a
large organisation with all the trappings of big
business like marketing executives, advertising and
offices in the city. His philosophy was quite simple:
if graduates of the Experience wanted it to continue,
then it was their responsibility to create the next
one. If they didn't want it to continue, it could
disappear without trace and without any capital
investment to dispose of. It has continued in this
way for 25 years and spread to the UK, Sweden and
most recently to Australia - simply because people
who came to do it recommended it and invited their
family members, friends and work colleagues.
Ole set up the assisting process to
support isa graduates to create the next isa
Experience and to continue the work they started in
the Experience and put the information into practice
in their daily lives. So between Experiences, isa
assistants commit themselves to doing the necessary
work to create an isa Experience. We meet once a
week, make agreements, share how it's going for us
and generally support each other to work on ourselves
and have a good time doing it. We also get to be at
the Experience for free!
In an age of media hype, it's
refreshing to come across an organisation that
continues and thrives purely by recommendation, and
trusts its future to those people who risked doing
it. If you would like to know more, please e-mail: australia@isaexperience.com
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